Our Marketing Plan
We have sold over $500M in real estate. Listing your home requires specific steps and effort to procure the highest offer. Seawind Realty provides expertise with proven results. We have a combined 40 years experience in the Palm Beaches. Selling a property in today's marketing environment requires a clear understanding of not only what buyers are looking for, but the knowledge and expertise on how to drive prospective buyers to your home.
The Right Price
Our market analysis takes into account comparable sales as they relate to your home. Understanding how value is perceived by buyers and having the ability to communicate intrinsic value that may not reflect in a standard appraisal is paramount to the negotiating process. Do NOT get caught up in online home valuations and estimations of future values. These programs driven by Zillow, Trulia and other third party marketing companies are proven to be unreliable and are more gimmick than accurate assessment.
The Right Exposure & Internet Marketing
In marketing your home today, it is imperative to showcase your home with the proper improvements, staging and photography. How you present your home visually on the internet and in print can make all the difference in driving interest. We advertise in print locally to over 700K households and our web presence is state of the art. We understand and excel at digitally marketing your home.
Contract & Negotiation
To procure the right buyer a broker must understand every aspect of the selling process. Knowledge of contracts, disclosure, financing, appraisal, and agency are just a few of the many layers to a successful closing. We at Seawind Realty will take you every step of the way with knowledge and expertise. You can be confident your needs will always be our first priority.
As a buyer, the world of real estate is ever expanding in the age of technology. Buyers have many resources in which to research their home purchase. However, the old adage will never change: REAL ESTATE IS LOCAL. Searching on line only gets you so far…especially if you are searching from out of state and are unfamiliar with the area. Working with a knowledgeable local agent can save you time, money and confusion. Seawind Realty’s website provides a great first step in your home search.
Remember, listing agents represent the seller. Many buyers mistakenly believe working directly with the seller’s agent will save them money. This just is not the case. Seller’s contract with the listing agent and agree to the commission BEFORE the home is marketed. Additionally, it is easier for a listing agent to present an aggressive offer presented by a buyer’s agent. Each side has fair and equitable representation.
Engaging the expertise and buyer’s representation of a local broker should be your first priority in your search. The following are benefits of using Buyer’s Agent:
• Establish your criteria of “must haves” and “second wishes”
• Properly educate you on what your budget will afford you
• Analyze your financing options and make recommendations of mortgage brokers
• Keep you up to the minute on homes that meet your needs
• Once a property is identified – evaluate comparables and establish an offer price
• Negotiate on your behalf to secure the purchase and achieve a meeting of the minds
• Work with you through the inspection process
• Help you identify third party servicers
• Keep the entire process on track and compliant of the timelines of the contract
• Reduce the stress of home buying and give you confidence in your successful purchase